Annual
Report
Education, Arts, Resources… Social Impact.
Using our E.A.R.S. to make a difference.
What a defining year for Always In The Club Foundation.
Fiscal Year 2024 brought a new way to help us tell our story and fund our mission.
After years of preparation, we launched Always In The Club: The True Story of The All-New Mickey Mouse Club — a three-volume history built on more than 60 interviews with cast members, crew, and executives who shaped the show. The book is more than a publishing project. It is a vehicle for preserving cultural legacy, deepening our community of supporters, and generating sustainable revenue to power our youth mentoring and arts education work. This work included new one-on-one mentee sessions led by Mouseketeer alumni Deedee Magno Hall and Tony Lucca, connecting young creatives with working entertainment professionals who have walked the path. We also built new partnerships to assist us in better codifying and scaling our program, and are excited to unveil those plans in the coming years.
At the same time, we continued our community impact through MMC’89, our overarching initiative for community service. This included sponsoring an event that raised $7,000 for AIDS research and our environmental commitment by funding tree-planting through every merchandise purchased (including items from our newly launched Mickey & Friends Collection by Disney). Thanks to the generosity of our supporters, we have now proudly planted more than 2,500 trees around the world — a “forest” equivalent to the size of a football field to help fight global carbon emissions.
We also made the strategic decision to temporarily pause our Destination: Disney Imagination Campus program in order to broaden the partnerships and infrastructure that will let us serve more young creatives in the years ahead. Although we have many children on our waiting list, this was the right call for the long-term health of the program.
Financially, this was a year of strengthening fundamentals. Net assets more than doubled, our program spending ratio reached 87%, and we entered FY 2025 in our strongest position since incorporation, with clearer focus and a marketable asset actively generating revenue for the mission. The Foundation closed FY 2024 with a small remaining balance of $595 on a Shopify Capital merchant advance — a 62% reduction from the prior year — and has since fully retired that obligation.
None of this would be possible without our board, our volunteers, our Mouseketeer family, and the donors who believe in what we are building. Thank you for being part of this story.
Transforming young lives through mentorship and arts education.
Guided by all 17 United Nations Sustainable Development Goals, we work to address global challenges related to education, hunger, mental health, poverty, inequality, and climate change.
Our primary focuses are youth mentoring, arts education, and supporting entrepreneurs committed to empowering their communities.
Real numbers behind the work.
Additional Year-in-Review Highlights
- Cast, crew, and executive interviews completed for the book series: 60+
- New alumni mentors added to program: 2 (Deedee Magno Hall, Tony Lucca)
- Volunteers engaged across all programs: 35
- In-kind support received (Google Ad Grant + donated services): $44,868
- Outstanding obligations at year-end: $595 on a Shopify Capital merchant advance (a 62% reduction from prior year; since fully retired)
- Trees planted around the world (lifetime): 2,500+
The Book Project.
This year, we launched Always In The Club: The True Story of The All-New Mickey Mouse Club — a three-volume history of one of the most influential youth-focused programs in modern entertainment.
Built on more than 60 interviews with cast members, crew, and executives, the series is the definitive account of the era — capturing the people, the moments, and the lasting cultural footprint of MMC. Substantially complete in design and manuscript by year-end, the book is both a cultural preservation effort and a sustainable revenue vehicle for our youth mentoring and arts education mission.
Why this matters for our mission.
Every book sold powers our coaching, mentoring, and service programs. The book is also a vehicle for storytelling about mentorship itself — the alumni network at the heart of the MMC story is, in many ways, a living illustration of what we strive to build for the young creatives we serve today. Readers don’t just learn the history; they meet the kind of intergenerational support system we work to extend to the next generation.
FY 2024 – FYE 2025 Milestones
- Manuscripts and designs for all three volumes (and both Trade and Limited Editions) substantially complete
- Limited Edition Pre-orders secured
- Limited Edition “Master Digital Archive” launched for collectors and dedicated patrons
- Active marketing through the newsletter, Facebook/Instagram, and the Google Ad Grant
- Outreach underway to potential partners for the Trade Edition launch anticipated in 2026/2027
Community Impact in Action.
Our MMC’89 program continued to deliver mentorship, service, and support across the country.
Three program initiatives operated under this umbrella in FY 2024:
Coaching & Mentoring
One-on-one guidance for young creatives seeking to grow in their craft. Our coaches are working entertainment professionals who understand the path because they have walked it themselves.
In FY 2024, we launched new alumni-led mentee sessions with Mouseketeers Deedee Magno Hall and Tony Lucca — giving young creatives direct, recurring access to two artists whose own careers map the journey our students hope to make.
Day of Service
We sponsored an evening supporting AIDS Resource Foundation for Children with a Live Table Read of “Whatever Happened to Baby J” — a new Y2K boyband-obsessed film written by award-winning screenwriter Victoria Male, and featuring actors Jodie Sweetin, Drew Seeley, and Dale Godboldo. The event raised $7,000 for AIDS research.
Business Management Services
Through our DBA Create Impact Now, we provided operational guidance and resources to several companies, helping mission-driven leaders build sustainable infrastructure for their own work.
Reforesting the world, one purchase at a time.
Sustainability is built into the way we sell. For every piece of merchandise purchased through our online store, we fund a tree-planting initiative in partnership with reforestation platforms. The result: consumer activity becomes ecological restoration, and supporters help us advance the UN Sustainable Development Goals on responsible consumption, climate action, and protecting terrestrial ecosystems.
This program connects directly to three of the 17 Sustainable Development Goals that guide our work:
Ensure sustainable consumption and production patterns
Take urgent action to combat climate change and its impacts
Protect, restore, and promote sustainable use of terrestrial ecosystems
To help our reforestation efforts and support our youth mentoring programs, we launched our Mickey & Friends collection of licensed T-shirts by Disney.
A year of strategic transitions.
The pause is not a retreat — it is a setup.
To position the organization for the next phase of growth, we made the deliberate decision to temporarily pause Destination: Disney Imagination Campus during FY 2024. We are using this period to broaden our partnerships, deepen our infrastructure, and increase the capacity needed to serve more young people. We anticipate resuming the program in FY 2026 or FY 2027 with substantially expanded reach.
This kind of disciplined, intentional pause is what allows a young organization to grow into the next chapter on solid footing rather than overextending.
Where the money came from and where it went.
Revenue
| Contributions and grants — cash | $30,438 |
| Contributions and grants — noncash (in-kind) | $44,868 |
| Book sales (Always In The Club series) | $45,386 |
| MMC’89 program service revenue | $12,210 |
| Environmental program revenue | $5,314 |
| Other revenue | $181 |
| Total revenue | $138,397 |
In-kind contributions reflect our Google Ad Grant ($23,200 in donated advertising) and the donated time and expertise of our volunteer leadership team ($21,668).
How every dollar is spent.
| Category | Amount | Share |
|---|---|---|
| Program services | $114,112 | 87% |
| Management & general | $14,304 | 11% |
| Fundraising | $2,074 | 2% |
| Total expenses | $130,490 | 100% |
Eighty-seven cents of every dollar spent went directly to programs — well above sector benchmarks for organizations at our scale.
Net Result
| Revenue less expenses | +$7,907 |
| Beginning net assets | $7,197 |
| Ending net assets | $15,104 |
| Net asset growth | +110% |
The Foundation closed FY 2024 with a small remaining balance of $595 on a Shopify Capital merchant advance — a 62% reduction from the prior year — and has since fully retired that obligation. Even with that obligation, Always In The Club Foundation entered FY 2025 with a stronger financial foundation than at any point since incorporation.
Platinum status with Candid.
Always In The Club Foundation holds Platinum status with Candid (GuideStar) — the highest recognition for nonprofit transparency and accountability. This designation confirms our commitment to responsible stewardship of every donor dollar.
We maintain written conflict of interest, whistleblower, and document retention policies. Annual board compensation reviews are conducted by independent directors, and all related-party transactions are documented and reported in full on our annual IRS Form 990.
Governing documents, financial statements, and our most recent Form 990 are available on our website and through GuideStar/Candid, and may be requested in writing at any time.
Board of Directors & Advisors.
Board of Directors
- Chasen Hampton — Chief Executive Officer
- Axel Tillmann — Secretary
- Jonathan Smith — Treasurer
- Patricia Chung Adams — Board Director
- Gloria Ayee — Board Director
- Bret Iwan — Board Director
- Jennifer Kramer — Board Director
- Anthony Lucca — Board Director
- Jennifer McGill — Board Director
Advisors
- Tasha Danner
- Rachel Carlsen
Six of nine directors are independent. The board reviews CEO compensation annually through an independent committee process and maintains a written conflict of interest policy with annual disclosure requirements for all directors and officers.
FY 2025 is where we build upward.
Cultural impact at scale.
- Active outreach to major marketing and press partners on Always In The Club
- Expanded book marketing through the newsletter, social media, and the Google Ad Grant
- Continued Master Digital Archive campaign for collectors and dedicated supporters
New relationships in development.
- Deepening our partnership with That’s 4 Entertainment and 90s Con
- New partnership in development with the California ScholarShare Investment Board / CalKIDS, focused on expanding access for underprivileged children — including foster youth, homeless students, and English learners
- Team building with established organizations in Tennessee
Returning and expanding.
- Targeting FY 2026 or FY 2027 relaunch of Destination: Disney Imagination Campus with broader partnership infrastructure
- Continued growth of MMC’89 mentoring and service initiatives
- Environmental program expansion through merchandise growth
Signature gatherings on the horizon.
- Planning underway for a book launch and MMC cast reunion event
- Planning underway for a mentorship program expansion event
Thank you.
To every donor, volunteer, Mouseketeer alumnus, board member, advisor, and community supporter who made this year possible.
Your generosity fuels the mentoring, education, and creative opportunities that change young lives.
To the alumni and friends of The All-New Mickey Mouse Club who sat for interviews, opened their stories, and trusted us to tell the history right — thank you.
